Consumer Behaviour and Decision Matrix Assignment

Essays on Consumer Behaviour and Decision Matrix Assignment The paper "Consumer Behaviour and Decision Matrix" is a worthy example of an assignment on marketing. The decision matrix used in this context has seven evaluative criteria, namely; relaxation, excitement, physical challenge, mental challenge, romance, share with friends and the desire to be outdoors. The scale used is a 1-5 scale. The weights used range from 1-4, with four showing the highest importance and one the lowest importance.The decision matrix works by the addition of the values obtained from the calculation of the values of the respective leisure activities based on their score on the evaluative criteria scale. The totals obtained are as a result of the addition of the values obtained after the multiplication of the score with their respective weight value. The leisure activity with the highest total score is rated as the one which is most preferred.Respondent 1Â  RelaxationExcitementPhysical ChallengeMental ChallengeRomanceShareWith friendsTo be outdoorsTotalRugby2252133 44.5Cricket133214444.5Surfing553313465.5Drinking231125346.5Shopping542214461.5Watching Sports542334466.5Fishing532113453.5Â  RelaxationExcitementPhysical ChallengeMental ChallengeRomanceShare with friendsTo be outdoorsWeight43221.532Respondent 2Â  RelaxationExcitementPhysical ChallengeMental ChallengeRomanceShareWith friendsTo be outdoorsTotalRugby542334466.5Cricket532113453.5Surfing542214461.5Drinking225213344.5Shopping553313465.5Watching Sports225213344.5Fishing231125346.5Respondent 3Â  RelaxationExcitementPhysical ChallengeMental ChallengeRomanceShareWith friendsTo be outdoorsTotalRugby542214461.5Cricket225213344.5Surfing231125346.5Drinking133214444.5Shopping542334466.5Watching Sports553313465.5Fishing133213344.5From the above decision matrix, respondent one prefers watching sports, respondent two prefers rugby and respondent three prefers shopping as leisure activities. The results from the decision matrix for respondent one are in line with the respondent one's preference. T he results for respondent two are not in coherence with his preference because the respondent could not round up other people who would love to indulge in rugby at that particular moment. Respondent two would have liked to go drinking instead. The results from the decision matrix are in line with respondent three’s preference of shopping as a leisure activity.Part BPersonalityThe leisure decisions made by the respondents are dependent on the respondent’s personality and personal characteristics which include; consumer’s age, occupation and economic situation (Edward William). Personality is the unique and continuing pattern of thoughts, emotions, and behaviors that characterize a person’s adaptation to the situation of their lives. In a nutshell, it is an individual’s consistent self-representation.

How Does Music Effect Human Emotions Free Essays

Music is any sound that is artistically created and presented. It is said that we need food so that our body may survive, but we need pleasure that so that our mind may survive. And no one gives you more pleasure and peace than music. We will write a custom essay sample on How Does Music Effect Human Emotions? or any similar topic only for you Order Now When we listen to music, not only hear it, we establish a spiritual connection with any one who is a part of creation of music. All the time we hear any piece of music we feel that its creators are a part of us. It is one the most powerful medium that quite effortlessly is able to influence our emotions. Interpretation of music Those who listen to music can interpret a piece of music in different ways. Even it is a same piece of music, it will convey different message, a different sentiment and it is totally dependant upon the message that its creator wants to convey. A glimpse of the past It is a well known fact that right from time historical immemorial, people have been using music to increase the glory of war. Music has been used to motivate people to fight for their freedom and win wars as well. Almost every country has their own music/ anthem for their country and army. Music has its own merits Ask any doctor, consult any health expert, you will be told, music helps to increase concentration, memory. It is an essential aspect of curriculum in the schools. Practicing music helps to increase brain power. It increases their IQ level, reasoning and logical skills. So the next time someone says that they used to take some piano lessons and found it easier to concentrate in their studies, trust me, they are speaking the truth. A knowledge base named music Knowledge of music brings in a lot of awareness about people ,cultures , history and even societies. For example, if you want to learn Asian music, it will be impossible to do so without understanding the concerned culture. How to cite How Does Music Effect Human Emotions?, Papers

The Person I Admire Most free essay sample

The Person I Admire Most| | The person I admire most is a woman named Francesca. She has an extraordinary job as a secretary in a law firm at Raffles Boulevard. This job makes high demands on her time. But what astounds me about her is not her job, but her unconditional love for animals. I first got to know her when I visited the SPCA (Society for the Prevention of Cruelty to Animals) to get a cat. Francesca was there, tending to one of the dogs which had a swollen paw.It was only a tender pup so I approached her to ask about the animal. I became increasingly disgusted as she told me the story of how the puppy was ill-treated. It was a kindly passer-by who took the puppy to the SPCA after realising that its owner ill-treated it. I then asked if she was a vet and I was surprised to find that she was an SPCA volunteer. We will write a custom essay sample on The Person I Admire Most or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I was moved by her devotion to her cause and asked if I could become a volunteer myself.We became good friends as she sat down to give me some details on what it was like helping to look after these loveable animals. Since then, she has inspired me in many ways. I have not only learnt how to thoroughly care for my cat, but my interest and love for animals has grown since meeting her. I find it incredible that despite her busy schedule as a secretary, she still finds the time to go there more than three times a week to see to the animals. Perhaps I will do the same in future, as I only volunteer at the SPCA during the weekends now. | The Person I Admire Most free essay sample The person I admire the most. There are quite a lot of people I admire but the person I admire the most is my mom. My mom is very pretty and she cares a lot about me, which is why I admire her the most. My mom is tall and has black hair. She has dark brown eyes. My mom has a very decent and friendly personality. Being selfless is a great quality that my mom has because whenever I am sick she stays up all night to look after me. She sacrifices her own needs for my requirements. My mom is also very protective about me. She gives away all her pleasures for my sake and wants me to be happy all the time. My mom does a lot of hard work with me with my schools work because she dreams of me being the top student in my class. We will write a custom essay sample on The Person I Admire Most or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page She also cooks the best food for me. My first and best teacher and guardian is also my mom because she taught me when I was small and still teaches me and works very hard with me. She corrects me where I am wrong and also scolds me sometimes for my betterment. She is very understanding and knows everything in and out of me. There is no generation gap between me and my mother. My mom is also the best friend I ever had. My mom does not have many habits. She is very good at doing Arts and also has some interest in designing clothes. She also loves cooking and baking things with me and my brother. I love my mom very much and she also loves me. Ten maids cannot even do as much work as my mom does. Mostly every woman can be a mom but it takes a lot of courage and hard work to be like my mom.